The Board of Control for Cricket in India (BCCI) on September 20, 2023, announced SBI Life as the official partner for the BCCI domestic and international seasons 2023-26.

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This partnership has started with the three-match ODI series against Australia

The Board of Control for Cricket in India (BCCI) on September 20, 2023. Announced SBI Life as the official partner for the BCCI domestic and international seasons 2023-26. It is a three-year deal, and the partnership has started for three years. The ODI series against Australia will start on 22 September 2023. This is an important partnership for both BCCI and SBI Life.

BCCI is one of the most powerful and influential sports organizations in the world

BCCI is one of the most powerful and influential sports organizations in the world, and SBI Life is a leading life insurance company in India. This partnership will help promote and support cricket at all levels in India. SBI Life’s commitment to excellence aligns perfectly with BCCI’s vision for cricket. This collaboration reflects our commitment to promote and support the game of cricket at all levels. As a brand is driven to build meaningful relationships with the consumer, the association of the insurance company as the official partner of BCCI with its undeniable reach and flawless reliability is a marketer’s delight.

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About SBI Life

SBI Life Insurance Company Limited, commonly known as SBI, is one of the leading insurance companies in India. It is a joint venture between the State Bank of India (SBI), one of India’s largest and most trusted banks, and BNP Paribas Cardiff, a France-based multinational insurance company. SBI holds the majority stake in this partnership.