Harmanpreet Kaur Joins Puma’s Star-Studded List As Its New Brand Ambassador. A player stands guard at the crease in Puma’s mysterious teaser video.
Indian all-format women’s team captain:-
80% out of 5000 people in a 36-hour estimation period believe that the brand ambassador is a male cricketer, but Indian all-format women’s team captain, Harmanpreet Kaur has emerged as the winner.
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As the new brand ambassador, Harmanpreet Kaur joins PUMA’s star-studded list that includes MC Mary Kom, Virat Kohli, Harleen Deol, Avni Lekhra, Usain Bolt, Neymar Jr, Sunil Chhetri and a few others.
As per the terms of the collaboration, Harmanpreet Kaur is known to promote the company’s footwear, clothing and accessories through a variety of events and campaigns throughout the year.
Welcoming Captain Harmanpreet Kaur to the Puma family:-
Commenting on the partnership, Abhishek Ganguly, Managing Director, Puma India and South East Asia said, “We are delighting to welcome Captain Harmanpreet Kaur to the Puma family.
The way she plays bold and fiery cricket. She is a perfect fit for our brand which embodies the same qualities and ethos.
“As a brand, PUMA has always been ahead of its time and committed to supporting, celebrating and empowering women in sports.
This association is a big step in that direction. Harmanpreet is a sporting icon and with this partnership, we hope to inspire the younger generations and help Indian women’s cricket reach greater heights.”
Captain Harmanpreet Kaur said on the development:-
Indian skipper Harmanpreet Kaur said on the development, “Not many people know that I hit my first ODI century in 2013 in a pair of Puma boots. Which I got from the brand as an endorsement in my early years.
“It is heartening to see a brand like Puma supporting the growth of Indian women’s cricket; This is important to speed up progress.
This is just the beginning and I am sure this association will encourage many more women who dream of making a career in cricket. I look forward to an exciting journey ahead.
The 15 Olympic-bound Indian athletes and 3 Para-athletes signed:-
Puma had signed 15 Olympic-bound Indian athletes and 3 para-athletes for the upcoming national and international tournaments in 2021.
Subsequently, Puma signing some prominent women athletes from various disciplines. Including legendary boxer MC Mary Kom, and sprinter Dutee Chand. Boxer Pooja Rani, shooter Manu Bhaker, hockey player Gurjant Singh, Savita Punia, Sushila Chanu, Navneet Kaur. Navjot Kaur was involving. Vandana Katariya, Gurjeet Kaur and Udita Duhan in Mix of 15.
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Para-athletes such as shooter Avni Lekhara. Table tennis champion Bhavina Patel. And discus thrower Ekta Bhayan were also inducting.
Kaur is not the first to pose for the iconic Puma, as the brand has come forward and broken stereotypes.