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ICC media rights Bidding: 4 Indian broadcasters in the race, the suspense surrounding Amazon

Sarita Dey
2 years ago

ICC media rights Bidding: It is a big day for international cricket and the International Cricket Council (ICC). Because the bids for Indian media rights will be opened on Friday (August 26). At 5 pm IST, the bids are to be unveiled in front of all participants, lawyers, and an independent party.

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ICC media rights Bidding: Only four Indian broadcasters

Star, Sony, Viacom, and Zee – are present at the ICC headquarters in Dubai. And representatives from Amazon are expect to be a game-changer in the bidding process, are absent.

Amazon can make a presentation-

Amazon can make a presentation. The American firm has also given up rights to the ICC. As they did for the Indian Premier League (IPL) a few months back. However, this does not mean that they have not entered into a pre-bid arrangement with any broadcaster.

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Sanjeev Goenka – 1 billion, made a huge and unimaginable bid of over Rs 7090 crore

Now the big question is whether the bidding will go to the second round – an e-auction – or an investor like Sanjeev Goenka. Goenka threw all calculations in the air last October in Dubai itself, to buy the Lucknow-based franchise. of IPL. He then made a huge and unimaginable bid of over $1 billion, Rs 7090 crore, to stay away from all competition. Let’s see, will this be done in Dubai today?

No one has any idea what the final price will be. But if the process goes to the second round, the price will be much higher. At least some of the bids must be within a range of 10 percent of each other.

The ICC has scheduled 3.30 pm (5 pm India time) for the opening of bids-

These presentations are important for women’s rights as the ICC said it would look at a broadcaster’s strategy, not its bid price. The sealed envelopes containing the financial bids will be opened after submission. The ICC has scheduled 3.30 pm (5 pm India time) for the opening of bids.

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There is suspense about Amazon’s involvement-

Amazon’s absence could come as a blow to the ICC as the US firm was seen to be keen on global rights. The ICC tender itself is such that it will help OTT platforms a lot, be it Hotstar, Amazon, or Viacom’s Voot. There is suspense about Amazon’s involvement right now.

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