Ahmedabad (Gujarat) [India], March 27 (ANI/PNN): Sosyo Hajoori Beverages Pvt Ltd, an emerging brand from Gujarat, has announced its association with the Royal Challengers Bangalore franchise for the upcoming season 15 of the most popular cricket league. The brand will take pride in being the official refreshment partner for the T20 cricket team.
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Following the association, the brand will unveil a marketing campaign titled – Refresh Your Game which will be perpetuated on the digital platform by the hashtag #DrinkBold #DrinkSosyo. The concept revolves around encouraging players and fans to enjoy a bubbly yet solid drink while supporting their team.
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As part of the association, the branding of SOSYO – the aerate drink produce and market by Hajoori will be visible at the dugout which will energize the team.
Sharing the news with their clients, directors Abbas Mohsin Hazoori and Aliasgar Hajoori explained, “We are extremely happy to partner with Royal Challengers Bangalore. The team is know to push its limits, and this is the case throughout, so we understand that the brand shares the right synergy with the team, and the upcoming league will be the best opportunity to present it. Our most experienced and most loved brand is Sosyo with us in the dugout, we will excite the players throughout the duration of T20. We are looking forward to the achievement of desired results and success from this association.”
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Speaking about the partnership, Rajesh Menon, Vice President, and Head, Royal Challengers Bangalore, said, “We are delighted to partner with Sosyo Hajoori as our official drinking partner for the second consecutive season. The country is at the peak of summer this T20I. In the season, Socio’s wide range of beverage offerings is helping the team stay hydrated.”
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As a leader in the refreshment business, Sosyo enjoys a huge client base in the Indian market. The brand has just completed 100 years in business and is growing its customer base universally. Today, Sosyo has a presence in around 15 countries and is constantly testing and experimenting to make a mark universally. Run by Abbas Mohsin Hazoori and Aliasgar Hazoori. The brand is know for its innovative flavors and flavors that strengthen your taste buds.
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With over 100 flavors, the brand has evolved progressively to meet the changing tastes of its customers. Known to offer countless flavors, drinks like Sosyo Jeera Extreme, Masala Jeera Kashmira, Lami, Hajoori Ka Soda, Opener, Runner – Energy Drink, Sosyo Juice Drinks, and Seu are some of Sosyo’s most delicious refreshments. The brand is a stock of trust by its buyers by making drinks produce using. India’s most seasoned flavors lemon, ginger, and cumin are known to help one’s well being.
This story is provided by PNN.
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