WIPL Media Rights: Viacom 18 has bought the media rights of the Women’s Indian Premier League for a whopping amount of 951 crores for five years from 2023 to 2027. BCCI secretary Jay Shah has officially confirmed the deal by tweeting.
WIPL Media Rights: Viacom has won the deal for Rs 951 crore
Jai Shah tweeted, “Congratulations to Viacom18 for winning the media rights of the Women’s IPL. Thank you for your faith in Indian cricket and Indian women’s cricket. Viacom has bagged the deal for Rs 951 crore, which means per match value of Rs 7.09 crore for the next 5 years (2023-27). This is a huge thing for women’s cricket.
He further wrote in his tweet, “After pay equity, today’s bid for media rights of Women’s IPL is another landmark decision. This is a big and decisive step for the empowerment of women’s cricket in India, which will ensure the participation of women of all ages. New dawn indeed!”
Confirming its official announcement, BCCI informed about the deal
The women’s Indian Premier League is going to be organized this year. Which is a historic initiative of Indian cricket. For this, the auction process for media rights took place today. Disney+ Star, Sony-Zee, and Viacom18 were the frontrunners in the race for the media rights of this league. Which was finally achieved by Viacom 18. Confirming its official announcement, the BCCI informed about the deal. A deal has been done for 951 crores for the next five years.