New Zealand Cricket (NZC) inks four-year audio rights deal with SENZ

NZC inks deal with SENZ: Good news for cricket fans – live, ball-by-ball commentary of all home internationals and domestic finals will be available on SENZ (Swift Energy New Zealand) radio this summer, with digital coverage also available via a partnership with NZME (New Zealand Media and Entertainment) and the Alternative Commentary Collective.

SENZ inks four-year deal with NZC :-

A new four-year partnership with SENZ will provide comprehensive coverage of all BLACKCAPS and WHITE FERNS home internationals, as well as all finals from the domestic men’s and women’s Super Smash and one-day competitions.

In addition, SEN in Australia will take the feed for this summer’s home Tests against Australia, and in turn SENZ will carry coverage of the WHITE FERNS’ three T20Is in Australia, to be played in October 2025.

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SENZ has already forged a big reputation :-

SENZ has already forged a reputation as New Zealand’s premier sports media channel, providing cricket fans with live coverage of the recent ICC World Test Championship final between Australia and India, and the current Ashes Series in England.

Its commentary can be accessed via a nationwide network of terrestrial frequencies, as well as through its digital app and its online news site.

New Zealand Cricket and SENZ: NZC chief executive David White said :-

As a dedicated sports media platform, SENZ represented a most fitting audio rights partner for the game in New Zealand.

“This is great news for the thousands of cricket fans who want to follow the game while driving, working, painting the roof, or who otherwise choose to take the live radio feed,” he said.

“Historically, cricket has strong links to radio commentary and I’m sure listeners will be very pleased with the quality of SENZ’s coverage.”

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SENZ chief executive Sam Bingley said :-

“We’re dedicated to providing our audience with extensive coverage. This partnership certainly delivers across international and domestic cricket”, he said.

“Through this partnership, we aim to bring the excitement of cricket to a wider audience and strengthen the sport’s connection to the fans.”